Grove

Grove Labs was built on the belief that anybody should be able to grow their own food at home. That’s why they’ve made sustainable farming methods simpler, economical, and more accessible to everyone, developing products that allow complete automation of the growing environment.

We worked with the Grove Labs team on a visual design system that was expressed throughout their website, app and printed collateral. We also defined the app’s user experience, and helped them tell a sharper consumer story through messaging recommendations and copy for press releases.