Diagenetix

Diagenetix helps food producers and federal agencies detect on-site microbial contamination and diseases. With their BioRanger product, a handheld “biology lab,” they can detect gene markers and deliver the information to a mobile app.

We worked with the Diagentix team to prototype and design their app, touching everything from experience strategy, data visualization and visual identity to copywriting and front-end development. We also refined their logo, designed their website and consulted on business model and brand positioning.