https://youtu.be/x4fZYbPS9i0

Focus Motion

FocusMotion is the world’s first algorithm platform to track real human movement. Their SDK plugs into any open wearable, making it possible for developers to augment systems with the capability to understand what someone is doing, how many times they’ve done it and how well they’re performing.

We worked with the FocusMotion team to redefine their messaging and identify use cases for positioning.

Awards

2016 ADC Awards - Innovation: Digital - Silver
2016 Cannes Lions - Creative Data: Data Technology Models/Tools/Platforms - Bronze
2016 Cannes Lions - Innovation: Innovative Technology - Shortlist
2016 D&AD Awards - Product Design: Wearable Technology - Wood Pencil - Bronze
2016 One Show Awards - UX/UI: Mobile - Bronze
2016 Webby Awards - Mobile: Experimental & Innovation - Winner