Meet The Pet Food Entrepreneur Who Just Raised $19 Million


In 2010 Renaldo Webb graduated from MIT with a B.S. in Physics and knew that as it difficult as it may have been to earn the coveted diploma it’s not what he was going to do.

“I quickly learned I wasn’t going to solve string theory and that I wanted to do something different with my life,” Webb says.

He bounced around several jobs, including being an analyst for McKinsey in LA and a senior associate at a private equity firm in New York. However, it was in 2015 that he finally decided to work in a field he’d always been passionate about: the pet industry. As an owner of a dog, Webb founded PetPlate, a fresh-cooked pet food company which announced earlier this month that it had raised $19 million dollars in Series B funding round led by Pendulum.

Webb got the idea for the company when he worked with pet food companies as a consultant, and was able to realize that the low quality ingredients in the pet food had been the underlying reason for many health issues with the pets, particularly obesity.

Read the full article in Forbes.