Smalls Closes $19M Round Led by Companion Fund, Left Lane Capital

Pet Age

Smalls, the first-to-market DTC fresh cat-only food brand, announced it has raised $19 million. This most recent round was led by Companion Fund with additional investors including Left Lane Capital, Valor Capital, 301 INC, General Mills’ venture capital arm and Ohio State University’s endowment fund. Founder Collective is an additional investor from a previous round. Since launching in 2017, the brand has generated eight-figures in sales to feed more than 100,000 cats.

This investment from some of the biggest names in legacy pet food indicates a consensus in the industry that high-quality treatment of our pets is showing no signs of slowing, and the premium pet food space will continue to complement the industry as it grows.

Read the full article in Pet Age.