Venture Studios
A different way to accelerate
An Innovation Exchange
We’ve worked with corporations and startups across verticals and industries including media, marketing, commerce, IoT, sports, energy, infrastructure, hospitality, petcare, and more — matching corporations with startups that fit their strategic goals, and supporting entrepreneurs as they grow and scale.
The result is a platform that de-risks innovation for our corporate partners while providing entrepreneurs with the access they need to succeed.
A model that works across
verticals and industries
Our Process
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AlignAlignWe build our Studios around themes that align with the strategic objectives of our corporate partners — media, marketing, commerce, IoT, sports, energy, infrastructure, hospitality, petcare, health, and more.
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RefineRefineWe work with the corporate partner stakeholders to refine their business and innovation goals and to define the Studio selection criteria.
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SourceSourceWe conduct a global search for the best startups working in the Studio vertical based on our proprietary research, network referrals, and inbound applications. Then we conduct detailed business and technology due diligence to inform selection.
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ServiceServiceAt the beginning of each Studio we meet with each selected startup team to assess priorities. Then we curate a cross-disciplinary R/GA team that works alongside the startup team on specific projects to improve the startup’s product, service, or brand.
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EngageEngageIn close collaboration with the corporate stakeholders and startup teams, we identify and execute activations, pilots, and POCs that address the strategic objectives of the Studio.
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InvestInvestWe invest financial capital into Studio startups at current valuations. Deal terms vary depending on the stage of each startup as well as the terms of funding raised previously.
Our Partners
Our Studios
Future Climate Venture Studio
A studio for innovators addressing the most important challenge of our time, led by the University of Connecticut. The Future Climate Venture Studio's mission is to identify, support, and collaborate with the startups addressing the most critical dimensions of the climate challenge, including decarbonization, alternative energy, planetary resilience, social impact, and more.
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Global Sports Venture Studio
The Global Sports Venture Studio helps industry leaders embrace disruption, experiment with innovation, and engage with the startup ecosystem in strategic and risk-controlled ways. The Studio brings together leagues, brands, media companies, and other corporates to deliver a 360º view of the sports, technology, and entertainment landscape.
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Leap Venture Studio
In partnership Mars Petcare and Michelson Found Animals, we partnered to launch the first startup-centric accelerator program built to springboard innovation in the growing pet ecosystem.
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Trailblazer Venture Studio
The first venture studio to focus on women and sports. The Trailblazer Venture Studio is a collaboration between Billie Jean King Enterprises, Elysian Park Ventures, the Los Angeles Dodgers, and R/GA Ventures that is committed to providing unmatched industry access, insight, and strategic advantages to selected companies that are putting women leaders, athletes, and fans first.
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Navigate by REI Coop Path Ahead Ventures
The Navigate program supports emerging Black, Indigenous, Latina/o/x, and Asian American and Pacific Islander (AAPI) entrepreneurs in the outdoor industry by offering opportunities to connect, learn, and grow. The program provides funding, mentorship, curated programming, and access to REI’s production, distribution, marketing services, and talent.
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Re/Wire Health Studio
We partnered with Haleon NEXT to create the Re/Wire Health Studio: a collaboration platform built to improve our overall health.
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Macquarie Capital Venture Studio with R/GA
In partnership with Macquarie Capital, a global leader in infrastructure, we helped create the Macquarie Capital Venture Studio to identify companies developing technologies that can unlock innovation across the energy ecosystem and the infrastructure value chain.
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Coalition Venture Studio
The Coalition Venture Studio is an ongoing initiative designed to support Black founders with expertise, resources, funding, connections, and education.
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Oregon Entreprise Blockchain Venture Studio
In partnership with leading Oregon organizations, including Moda, Umpqua Bank, Portland State University, Oregon Health & Science University, Business Oregon, ConsenSys and blockchain research firm Smith + Crown, we created the Oregon Enterprise Blockchain Venture Studio to identify companies working on enterprise blockchain technologies, products, and services across healthcare, finance, energy, transportation, sports, and global trade.
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R/GA Innovation Exchange with Kinship
In partnership with Kinship and Cannes Lions Innovation, this program was built to support female founded companies across the global startup ecosystem: extending its marketing and advertising focus to tech startups in the growing sphere of purpose-driven companies.
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Cannes Startup Academy with R/GA
In partnership with Cannes Lions innovation, our fourth Cannes Startup Academy identified international female founders across the global startup ecosystem: identifying technology-enabled companies with the potential to impact the marketing, media, and communications and advertising industries, and exposing global brands to an expanded pool of innovative solutions.
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Verizon Media Tech Venture Studio with R/GA
Verizon tasked us with developing significant strategic insight into their various business units: identifying critical needs, defining innovation opportunities, and executing successful pilot integrations with startups. Of the eight startups in the cohort, four are now working with properties like Oath, go90, and envrmnt, solving problems around digital content optimization, VR/AR analytics, peer-to-peer streaming, and video content insights.
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R/GA Marketing Tech Venture Studio with IPG and Snap, Inc.
Snap wanted to augment its mobile advertising capabilities to reach new audiences in more authentic ways. They were interested in the technologies that shaped the creation and delivery of these mobile experiences—so we identified eight startups specializing in content marketplaces, interactive and enhanced ad units, and advanced analytics and targeting. Of the eight startups in the cohort, more than half are now Snap Preferred Partners.
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R/GA IoT Venture Studio UK
In partnership with Innovate UK, the UK Government’s innovation agency, the IoT Venture Studio UK identified and supported startups using IoT Technology to create disruptive products and services. Themes and areas of focus include enterprise IoT, blockchain, augmented reality, and more.
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R/GA Connected Commerce Accelerator in partnership with Westfield Labs
In partnership with Westfield Labs, the innovation arm of global mall operator Westfield Corp., our San Francisco-based accelerator identified companies building new retail and commerce strategies through connected experiences and technologies.
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METRO Accelerator
In partnership with German retailer METRO, the fourth-largest retailer by revenue in the world, our Berlin-based accelerator identified companies focused on developing transformative digital solutions for a changing food and hospitality industry.
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R/GA IoT Accelerator
Our first accelerator program identified early-stage companies combining hardware, software, data and digital services to build connected devices that solve new problems.
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Start or join a Studio.
We’re here to facilitate corporate and startup engagement.