R/GA is an international innovation consultancy headquartered in New York and founded in 1977. The agency creates advertising and marketing products based in technology and design. They have created R/GA Venture to bring together established companies and startups to help both chart a course for their future. The Global Sports Venture Studio stands within this service and enables the world’s leading sports organizations to collaborate and engage with the sports innovation ecosystem.
For this second episode of LeCorner International we had the pleasure to interview Kyle Bunch, VP Managing Director, Global Sports Venture Studio at R/GA
Kyle Bunch is responsible for leading R/GA Ventures’ sports innovation partnerships with industry leaders including Adidas, Angel City, Dick’s Sporting Goods, Fox Sports, Levy Restaurants, Major League Baseball, Major League Soccer, the Los Angeles Dodgers, LAFC, UEFA, and Verizon. The GSVS engages the sports innovation ecosystem to help our partners enhance athlete and fan experiences through strategic investments and collaborative development of new products and services. Previously, Kyle has spent the majority of his thirteen years at R/GA working in sport with clients such as Beats by Dre, Nike, ESPN, Samsung, the San Antonio Spurs, the National Rugby League, and the National Football League.
See full article in LaSource.io